Categories

The Roses Creative Awards celebrates the best in creative advertising, design and digital which has been produced within the UK regions.
N.B London agencies may enter the awards if submitting work produced for a client outside the M25.

Each category will be judged individually, in the framework of what it is, with this year’s panel focusing on, design excellence, fresh concepts, innovation, quality and inspiring ideas.

2012 categories are listed below, rules for certain categories are explained within the Call For Entry pg. 5.

Website

Online Video/Film

Online Campaign

App

TV/Cinema Campaign (see rule 1)

TV/Cinema Commercial £20k or Less

TV/Cinema Commercial Under 21 Seconds

TV/Cinema Over 21 Seconds

Press Ad

Press Campaign (see rule 1)

Recruitment Advert

Financial, Professional & Trade Advert

Food & Drink Advert

Public Sector Advert

Retail Advert

Radio Campaign (see rule 1)

Radio Commercial of 30 Seconds or Less

Radio Commercial Over 30 Seconds

Annual Report

Publications

Corporate/Promotional Literature

Corporate Identity

Stationery

Packaging

Poster

Use of Visual Design

Exhibition/Point of Sale

The Chris Bowen Awards for Best Copywriting

Art Direction

Use of Typography

Use of Illustration/Animation

Use of Photography

Outdoor Campaign (see rule 1)

6,4 or Smaller Sheet Poster

48 or 96 Sheet Poster

Unusual Size or Special Build

Ambient Media/Stunts (see rule 2)

Direct Mail

Charity Advertisement (see rule 3)

House Advert/Self Promtion (see rule 4)

Most Creative Use of Media (see rule 5)

Low Budget (see rule 2)

Integrated Campaign (see rule 7)

Advertising Strategy

Digital Strategy

Design Strategy

Best PR Strategy